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Social Media: Are Families More Connected, Sharing More?

October 21st, 2008 | No Comments | Posted in Appspace, Facebook, Social Media, Web, apps

As an initial touchpoint for this post I want to point to a comment made recently by Facebook founder, Mark Zuckerberg. Talking about Facebook’s redesign at the Future of Web Apps event in London, he noted that sharing amongst people is growing at an exponential rate:

One of the things that we have thought about at Facebook – we don’t have any conclusions on it yet – but an interesting historical analogy is Moore’s Law.” (The Law stated that the speed of processors would double every two years.) “And I wouldn’t be surprised, although there’s no definitive link yet, if something like that exists with the rate of sharing.

This is a key insight and one that is being backed up by a Pew Internet & American Life Project on Networked Families. The report explores how parents and spouses are arriving at a “new connectedness” through the use of key social media enablers.

Read Write Web has a useful summary of the report. Yes, there is always the need for cognizant balance between work and play, face time and screen time, but on the whole we are able to connect more with family and friends, colleagues and compadres. I want to explore this more in a piece I am writing, but it seems to me that we are on the cusp of attaining a whole new level of sharing and connectedness.

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Does Facebook Really Have Three Years To Figure Things Out?

October 9th, 2008 | 1 Comment | Posted in Silicon Valley, Social Media, Web

Facebook founder Mark Zuckerberg tells us, via an interview with a Frankfurt newspaper, that they are currently experimenting with a number of models and expect to have worked out their optimal way to monetize within three years.

I agree with his premise that the model for social networks is different to the Google ad-based revenue model – people visit socnets to hang out, not to click through. I also agree that experimentation is good, but will it seriously take them three years?

Perhaps something got lost in the translation from Zuckerspeak to German to English.

[via Silicon Alley Insider]

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