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Elevator Pitches: Rule 1, Don’t Hang Your Pet By Its Tail, Even On TechCrunch!

TechCrunch has set up a community video project called Elevator Pitches. Limited to 60 seconds these pitches are voted up or down by the community.

It looks like a fun way to get entrepreneurs to hone their pitching skills and get some coverage. Below is the video from Ugobe‘s CEO, Bob Christopher – it’s an interesting take on the whole elevator pitch by a company with a great product and by the sounds of it, great vision.

But Bob – holding the Pleo by the tail until it squeals breaks the first rule of pitching — keep the focus on your venture and its value proposition…