Synthetic Biology: The Internet of Living Things
A little bit dated now, but an excellent intro to Synthetic Biology by Andrew Hessel. This stuff is going to change all our futures, radically!
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A little bit dated now, but an excellent intro to Synthetic Biology by Andrew Hessel. This stuff is going to change all our futures, radically!
Tags: Andrew HesselIf you’re not yet totally buzzed about the future and how synthetic biology is going to change our worlds, then this video is totally worth watching. It’s time to forget the shiny, the easy, and work on things that really matter. Who cares about apps when you can create the next living platform!
Watch Jason Silva wax eloquent:
My family has been travelling since the 1670′s when two Du Toit brothers left France as part of the great French Huguenot movement. They went to Holland, which had recently begun colonising the tip of Africa. Recognising opportunity, they led a movement of settlers and arrived in Cape Town in 1676. The result was a wonderfully rich cultural mix (and some great wines) in the Franschoek region of the western cape of South Africa.
Fast forward a few hundred years and we dispersed to the UK and Australia when crime became all too pervasive. I’ve since also lived in the United States, and regard Sydney and Palo Alto as the closest things to home.
Like many others who have had similar experiences I consider myself post-geographical. It’s not where I am physically that matters, but what my mindset is, who I am interacting with and what I am aiming to achieve.
That’s why this video by Tom Jenkins resonates so much with me.
I love the vision he portrays and his message also talks to what Steve Jobs said many years ago in an interview, namely that the world we live in is made up of man-made constructs and constraints. That the people who created them are no smarter than you are and once you realise this you need never be constrained by them – create your own world, wherever you are!
Address Is Approximate from The Theory on Vimeo.
One of my favorite science fiction authors, Neal Stephenson, has written an article titled Innovation Starvation, in which he discusses how science fiction can be used to spur scientists on to make big breakthroughs. I want to extract a few comments from his article before exploring the exciting world of Science Fiction (SF) Prototyping.
Neal worries that our inability to match the achievements of the 1960s space program might be symptomatic of a general failure of our society to get big things done. My parents and grandparents witnessed the creation of the airplane, the automobile, nuclear energy, and the computer to name only a few. Scientists and engineers who came of age during the first half of the 20th century could look forward to building things that would solve age-old problems, transform the landscape, build the economy…
Yet fast forward to today and where are we? Neal uses the example of energy:-
We’ve been talking about wind farms, tidal power, and solar power for decades. Some progress has been made in those areas, but energy is still about oil. In my city, Seattle, a 35 year old plan to run a light rail line across Lake Washington is now being blocked by a citizen initiative. Thwarted or endlessly delayed in its efforts to build things, the city plods ahead with a project to paint bicycle lanes on the pavement of thoroughfares.
Frustrated by our far broader inability as a society to execute on the big stuff, Neal has turned to the tools of his trade – science fiction writing for a panacea. He believes that science fiction as hieroglyph-maker has relevance in this area:-
Good SF supplies a plausible , fully thought-out picture of an alternate reality in which some sort of compelling innovation has taken place. A good SF universe has a coherence and internal logic that makes sense to scientists and engineers. Examples include Isaac Asimov’s robots, Robert Heinlein’s rocket ships, and (another of my favorites) William Gibson’s cyberspace. As Jim Karkanias of Microsoft Research puts it, such icons serve as hieroglyphs – simple, recognizable symbols on whose significance everyone agrees.
Neal continues to define the problem and how SF can address it:-
Researchers and engineers have found themselves concentrating on more and more narrowly focused topics as science and technology have become more and more complex. A large technology company or lab might employ hundreds or thousands of persons, each of whom can address only a thin slice of the overall problem.
I agree that this ‘specialisation’ is an issue. However, I also believe that a culture of consensus is greatly affecting our ability to focus on and get big things solved. Much research is being driven by consensus innovation – academics are recognized and rewarded for publishing highly cited papers. Controversy does not increase citation count, nor does publishing in areas that fall outside the scientific vogue of the day.
Neal notes that many researchers and engineers have a fondness for SF, which reflects, in part, the usefulness of an over-arching narrative that supplies them and their colleagues with a shared vision.
The imperative to develop new technologies and implement them on a heroic scale no longer seems like the childish preoccupation of a few nerds with slide rules. It’s the only way for the human race to escape from its current predicaments.
This meme that we should all be working on solving big stuff that matters is something of a bug bear for me. I’ve written, for example, about harnessing the power of social to solve big problems like the obesity pandemic. Others are echoing this – Tim O’Reilly recently tweeted:
…someone else makes the appeal for entrepreneurs to work on stuff that matters…
He pointed to an article in which Alyson Shontell picks up on the meaningful innovation meme over at Business Insider. She writes that young founders seem to be enthralled with building fun but meaningless apps. She quotes VC Mark Suster as saying, “The auto industry alone is a $1.6 trillion industry, and you want to f*ck with bars and restaurants?”
But how do we inspire researchers, engineers and entrepreneurs to break out of the consensus innovation mould?
This is where SF prototyping as a means of exploring Hieroglyphs and providing inspiration for big products to solve big issues can come to the rescue.
Just as Neal Stephenson is calling for SF writers to think big and bold and inspire generations of researchers, engineers and entrepreneurs to tackle projects that can allow us to escape our current problems, so SF prototyping provides a useful tool to harness science fiction, the playground of our imaginations, tethered to science fact to both imagine our future and enable the development of new technologies and products.
Intel futurecaster, Brian David Johnson, has written a book on the interesting arena of “Science Fiction Protyping: Designing the Future with Science Fiction” in which he explores the use of three publishing genres to create SF protyptes – short stories, movies and comics.
For anyone involved in exploring the boundaries of possibility and charting the trendmaps of the nextnow and the distant future, SF prototyping can be an extremely useful tool. I’ll be writing more on this area in due course.
Think big, think ahead and let’s solve for the future.
As the decade draws inexorably to a close, it’s time to get contemplative. What patterns are forming out there in the ether that will set the pace for the new decade?
I’ve come up with four trendlines that I believe will significantly play out over the next ten years:
1. Post geographical means something
Borders may still matter (to politicians and politburos), but for the socially connected they will diminish in meaning. Collective ‘citizen power’ will grow exponentially in response to even crazier governmental crack downs on increased ‘wikileak-like’ transparency, the growing failure of infrastructure (hello heathrow) and wilder weather (increased chaos).
2. Augmented reality becomes, simply, reality
The current AR-hype will give way to pervasive augmentation via less articificial means than pointing your iPhone at something and hoping it translates (aka Wordlens). Reality will become more real, more information-rich through ‘it simply works’ means. Think of search pre-Google, and you’ll get it.
3. Social commerce grows up, vertically
The current group(on) collective buying mania will not settle down into its current all things to all people groove. Expect it to mature, vertically into specialist areas manned by experts in various domains who can ensure there are no daily deal overruns.
4. Transport electrifies
21 million electric bicycles were sold in China last year. This is a space that will grow rapidly in the years ahead. Our post geographical citizen power will flex its muscle to ensure infrastructure is altered to cater for silent, economical and environmentally-sound travel.
Last week I had the pleasure of attending a session with some senior members of the banking industry. The key attraction was to hear from Brett King, author of Bank 2.0.
It was a really interesting discussion and I really enjoyed both Brett’s logic and the way he weaved a narrative around how the banking world status quo is rapidly shifting.
Much of what follows is word for word from Brett’s talk, so I give full attribution to him:
There is a feeling in the banking sector that to some extent banking is immune from the forces that affect other types of businesses because, after all, it’s banking and financial services, as a basic concept, hasn’t changed since the ninth century A.D. when Persia first issued a check. So you could be forgiven for thinking that banks struggle with innovation.
And yet, there is innovation occurring today in banking. We have mobile phone and iPhone banking, we have Internet banking and we have other types of innovation as well like CFD’s.
Banking, however, is pretty much a utility. You turn the switch and the light comes on. We don’t say wow the electricity worked today, and it’s the same when we go to the ATM and put our card in and cash comes out. We expect banking to work, we expect banking to provide us with that functionality. It’s when it doesn’t work that there’s a problem.
But just like other utilities, to play in the banking space, to own part of the wires, and to own part of the network and have access to this you need a banking license. So for a long time bankers felt protected by the fact that they have a banking license. So the competitive barrier to entry is there. How do competitors come in unless they get a banking license?
As a result, the meter, the traditional access to the customer hasn’t changed much because there hasn’t been a huge imperative to change. Why? Because banks define the rules. If you want a mortgage you have to meet my requirements as a bank. And if you’re not interested in doing that, fine, go find someone else. And that’s traditionally the way we have been treated by banking.
Banking has not so much been a service as such to its customers as a privilege and “we’ll charge you for the right to have that privilege”.
This is where things are changing, this is the difference that we face today as a result of three very strong disruptive behavioral changes.
Here’s an illustration of this point. In Hong Kong the Octopus card is a stored value smart card using contactless technology. It’s similar to Oyster in the UK. Essentially you cash up this card and use it like a debit card for transactions on the public transport system. You don’t need to swipe it or stick it in a point-of-sale [POS] terminal. You can actually have it in your wallet and just hold your wallet to the POS terminal and it works. This was introduced in Hong Kong in the late 90s to replace paper ticketing for the public transport system.
There is approximately a population of 7 million people in Hong Kong and there are over 12 million of these cards today. This means that not only does everyone in Hong Kong have one, but when you’re a tourist and you visit Hong Kong you also get one of these cards.
People began thinking as they used these cards every day, why can’t it be used to buy a coffee at Starbucks as well? And so very quickly after Octopus became ubiquitous, you started to see for example Starbucks put in a POS terminal and similarly for other products and services. The problem was that within nine months of this occurring, ATM cash withdrawals reduced by 13%.
The banks weren’t happy and they went to the Hong Kong monetary authorities and alerted them that Octopus was acting like a bank.
“They are taking deposits and you have to stop them.”
The Hong Kong Monetary Authority looked at Octopus and agreed with the banks–they then issued Octopus with a banking license for deposit taking.
So what is interesting is that this is not a bank but it looks like a bank and behaves like a bank and replaces some of the banking functions–sounds a little bit like PayPal.
In Kenya the big four banks have about 750 branches and the oldest bank has been around for more than 80 years. The mobile banking service m-pesa was started in 2006 by Safaricom, a communications company, which went to the banks and said we think this is a good idea and want to partner with you. The banks concluded that there was no money in this area and declined the offer.
A few months later those same four banks went to the regulators and said you have to stop m-pesa–they are a threat!
“They are doing banking.”
M-pesa now has 11 million customers, compared to the 3 ½ million customers across the big four banks.They have 18,000 outlets and do 10% of Kenya’s GDP. Compared to Western Union, m-pesa does more business in a month than they do in a year. They started in 2006, they are not a bank– they look like a bank though, don’t they?
We are seeing the meter being reinvented, and it’s not involving banks.
The banks still have the backend wires and processing. HSBC is very proud of the fact that they act as the backend settlement process for PayPal. Wouldn’t it have been better for them is they actually were PayPal who have a market cap of over $40 billion?!
What is traditionally known as banking is under threat from non banks, from telecommunications companies, from Apple, Google, PayPal–from nontraditional competitors.
It’s hard for banks to really adapt. The last great banking innovation was the ATM. Because banks cannot claim that the Internet or mobile phones are a banking innovation. All banks have done is adapt to other inventions. When we talk about innovation in banking, we tend to talk about innovation in financial instruments.
We don’t conceptualize innovation in the banking industry as innovative business models, innovating customer experiences–we think banking is an art, banking is a science and there’s no need to change the fundamental way we do banking.
Banks today are like a big ship, a massive supertanker, that has been built up over a long time, big structures that barrel along at full speed–at full speed they take 14 km to turn around and get up to full speed again.
It’s very hard to get a change in philosophy–for example banks need to rethink their communication strategy, they need to rethink how they engage with customers in a multichannel way, they need to be customer centric in terms of the way that they measure performance in their business, they need to really invest more in the journey–it is very hard to get that ship turned around.
Let’s now focus on these three phases of disruption:
The first phase was the Internet – which provided us with choice and control as consumers. It gave us the ability to bank when we liked and how we liked. Prior to that there was a physicality to banking – we had to physically go down to the branch between 9 to 3, because that was when the bank was open for customers (banking hours, now there’s a term that has become an anachronism).
Internet banking gave us more freedom. In recent times we’ve had some new models come out here in Australia, like uBank. They are now the 8th largest bank in Australia in terms of deposits – they are only 3 years old.
Why have they been successful? Bankers usually answer that it is there good interest rate. However, there has been a 300% increase in Internet bank deposits in the last 18 – 24 months. Online deposits are increasing at twice the rate of deposits in the offline world. What has made uBank successful is not their interest rate, but behavior.
Behavior of customers are changing and this is the influence, this is what’s driving changes in this business. Our expectations are also changing.
Social media has given us further control. It’s given us power as consumers. Bank of America has 1900 fans on Facebook. I hate Bank of America has 32,000 fans. A customer put out a video on YouTube calling them out for increasing her credit card interest rate without consulting her and not letting her negotiate on it. Within 3 months she had over 500,000 views. Bank of America had to change their minds.
This has never happened before!
Those big ships are awfully hard to negotiate with when you are standing in their way, but social media has given the consumer that power. Banks are under the eye of the consumer these days – transparency is there. Some folks wonder about trust in these new technologies, but post the GFC trust in banking is at an all time low.
Trust and security are no longer the big issues.
Banks cannot control their customers, they cannot control their brand through spin in social media. The only way they can have any influence on customer perception is by being really good at serving their customers. If banks aren’t, consumers will punish them.
We have a different landscape in terms of brand management for banks today. Who do you think the consumer is more likely to believe – their friends on Facebook, their followers on Twitter or the bank’s full page ad in a local newspaper?
Within banks, legal and compliance are horrified at the thought of responding to a customer in real time. Their first response is to ban social media in the office, thinking it will reduce the risk. However, what they’ve done is just increase the risk exponentially, because unless a bank is willing to speak to customers in their environment then they are speaking about you without you in the discussion. You are exposed a lot more.
The perception that social media is risky is only the case if you are not very good at providing service to your customers.
The second phase of this behavioral shift revolves around mobility. When you first got your Blackberry, I doubt you realised how significant a tool this would be. Suddenly we’re doing 30-40% of our email on it. If I’d told you 15 years ago you’d be doing 30-40% of your email on your Blackberry, you’d have said what is email. Ten years ago your answer would be – what’s a Blackberry. So our behaviors have changed quite rapidly as a result of these new technologies.
And then the iPhone emerged in 2007 and we realised we could have a rich media experience. The screen is big enough for us to have useful content while we are on the move. This was a game changer.
Bank of America launched their iPhone app in Aug 2007. They have over 4m users of this app. Of these, 200,000 are new users who only came to BoA to get access to the app.
The same thing happened when Chase announced their no-deposit cheque service.
You’d think BoA has a really cool app, but it is only rated 1.5 stars on the appstore. All they’ve done is tap into an emerging behavior and insert themselves into the stream to fulfil or enable the behavior.
Why is it that less than 5% of banks in the US have a defined mobile play. Many of the bankers are still saying they are not sure if mobile banking is real, they are not sure which technology to use – iPhone, Android…or wait and see which is the dominant platform.
You have to be able to serve customers from a behavioral perspective. For example HSBC said they had a mobile plan – but it required users to go to a WAP browser typing in an endless string of commands to get access, but their customers didn’t do that, they went to iTunes and typed in ‘HSBC’ and determined they didn’t have an app.
The third disruptive phase is mobile payments. Remote check deposit capture is one innovation in this area. In every western economy checks are in decline. Our use of these physical financial instruments is reducing because our behavior is changing.
In the UK in 1996 there were 11 million cheques issued every day, increasing to 36 million in 2003. This year it will be between 7-800,000. The UK Payments Council has decided that 2018 is the year cheque settlement will cease. Many bankers in the US will say, “That will never happen here.”
But this is the thing – you cannot stop behavior change.
You might think that as a bank you dominate behavior. But we don’t change behavior as bankers, all we do is adapt to it.
Banker need to think more laterally where banking fits in the value chain.
Have you ever tried to go through the onboarding process for a merchant account with a bank – it is a nightmare. Say you want a credit card POS terminal in your business. You need to do a minimum of $100k, you need contracts from all the card companies as well as the bank. Jack Dorsey, one of the Twitter founders, looked at this and could see the pain. And so he created Square – an adaptor for the iPhone, which plugs in the audio jack and costs US$1. You load a Square app up on your iPhone and you become a merchant – instantly.
Think of it from the customer point of view – it would be pretty hard for a bank to sell them its merchant services when they can just go to Square.
The latest patents for the nextgen iPhone have contactless payment incorporated into the phone, including a biometric strip (assumed to be a fingerprint reader) and a near field communications antenna which is what makes contact with the POS terminal.
Would Apple not essentially become a bank if every iPhone user now had this built in payments method connected to the cash balance in their iTunes account?
To succeed in banking in the future it is going to be about reducing the friction and making it easier for customers in their whole life not just with respect to banking. Banks will need to take banking to them, where they need it.
Whither the book, that glorious construct that has transported so many of us into new worlds that have both delighted and trapped us between their pages as protagonists explore and evolve.
In this age of new form factors, like the iPad, are we satisfied to merely flip pages? Definitely not, said Richard Saul Wurman at BIF-6 last week. Paper delimited pages were initial mimicked on web sites, smart phones and, so far, on pads.
However, there is such an array of endless possibility for us in this arena – sorting information by context, curating by design and shifting in and out of real time.
I look forward to continuing to explore how we transport “readers” into new and exciting places. For now though, check out this short conceptualization from our friends at Ideo:
The Future of the Book. from IDEO on Vimeo.
Tags: BIF-6, Ideo, Richard Saul WurmanMark Anderson provides BusinessWeek with his views for the coming technology year. My two favorites are the rise of AORTA apps (Always On Real Time Access) and the divide between consumers and enterprise. The one I look forward to using, the other we are bridging at Seggr!
Tags: AORTA, Mark AndersonIn talking about augmented reality and technology in general, science fiction writer Bruce Sterling drops a classic line:
The failures are more interesting than the successes. They serve as a kind of negative space for what’s possible and what’s not possible.
He goes on to talk about the current status of augmented reality – it’s still in the hands of artists, non profits and scientists…a phase filled with “raw possibility”, not tempered by the constraints of quarterly targets and profit. We’ll dwell in this arena for a while yet…
Watch the entire session with Bruce below – it holds some fantastic footage of giant AR projections, or cut to 4.20 or so for his nugget of wisdom.
Tags: Bruce Sterling