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Social Network App CPMs Start To Emerge

April 27th, 2008 Posted in Appspace, Social Media, Web, apps

Inside Facebook has done a great job of collecting CPM/eCPM stats from a numer of app developers. Granted, this only relates to Facebook - it would be useful to get a wider view taking into account ad rates on other networks as well.

While this data only proves that the range of monetization is wide, it does provide grist for the mill of folks like Phil Morle, who has been trying to delve more deeply into this area.

[Picture courtesy of white_shadow_photography]

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This entry was posted on Sunday, April 27th, 2008 at 10:03 pm and is filed under Appspace, Social Media, Web, apps. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

2 Responses to “Social Network App CPMs Start To Emerge”

  1. Facebook » Social Network App CPMs Start To Emerge Says:

    April 28th, 2008 at 12:05 am

    [...] metarand wrote an interesting post today on Social Network App CPMs Start To EmergeHere’s a quick excerptGranted, this only relates to Facebook - it would be useful to get a wider view taking into account ad rates on other networks as well….Inside Facebook has done a great job of collecting CPM/eCPM stats from a numer of app developers…. [...]


  2. navigatum-aestuatum.info Says:

    April 30th, 2008 at 7:15 pm

    Social Network App CPMs Start To Emerge…

    http://www.facebook.com/group.php?gid=12298048222&ref=mf….


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