Message to US mobile market, “You are lagging, badly!”

So you are hankering after an iPhone and you’ve read the reviews from folks who were already Apple converts before they first picked up this gadget (according to Valleywag). Well when you return from picking up your iPhone tomorrow take a moment to bask smugly – it is an awesome device.

But then, take another moment …and ponder the features on your new toy and see how they stack up with mobiles in the rest of the world.

For example, Symbian has conducted a survey of the top 20 smartphone features in Japan – recognise any on your iPhone:

1. mobile wallet
2. MANGA on mobile
3. mobile check-in at airports
4. mobile keys for door
5. mobile employee badges
6. mobile cinema tickets
7. mobile transport passes
8. fingerprint authentication
9. face recognition/authentication
10. mobile discount/promotion coupons
11. scented phones
12. mobile fashion consultant
13. mobile live TV
14. wii-like mobile phones (motion-sensor)
15. physical bookmarks for mobiles (shops)
16. privacy screens
17. 1D and 2D codes for marketing and even on fruit and veg labels
18. mobile GPS navigation for pedestrians
19. electric wave posters (uses RFiD)
20. waterproof phones

As the guys over at Biskero note, the Nokia N95 has only two of these features and they’re not even top of the list (2D barcode and GPS)…

UPDATE: Nik Cubrilovic, CEO of Omnidrive, provides a useful take on the iPhone from a developer point of view. Heh, doesn’t stop him hankering after one though on Twitter.

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